An Existentialist Guide To Instagram

In an era where our lives are filtered, hashtagged, and constantly “liked,” existential questions about identity, authenticity, and purpose become increasingly relevant.

Instagram connects us to distant friends, family, and even strangers who share our interests. Yet, this connectivity brings with it new existential wrinkles. Jean-Paul Sartre’s idea that “existence precedes essence” suggests that we define ourselves through our actions and choices. But what happens when these choices are perpetually swayed by virtual applause?

Consider how Instagram influences our behaviour. It’s a vivid illustration of Sartre’s concept of “the Look”—when others’ perceptions start to mold our existence. When every photo, every status update, is primed for public consumption, are we crafting our authentic selves or mere shadows dancing to the tune of likes and shares?

Each scroll through Instagram serves a double-edged sword—on one hand, inspiration; on the other, insecurities magnified. Albert Camus’s notion of the “absurd” speaks to this ubiquity of comparison: we seek meaning in an indifferent digital universe that often highlights our shortcomings.

Yet many psychological studies reinforce Kierkegaard’s fears from The Present Age—that incessant comparison can spiral us into existential despair. We see only highlight reels, not the struggles and mundane moments that everyone experiences. Kierkegaard called this the “sickness unto death,” where one loses themselves in the noise of the crowd.

Living authentically in the age of social media seems almost paradoxical. Heidegger, in Being and Time, urges us to embrace our mortality and live authentically by being true to our innermost selves. Yet, the constant pursuit of virtual approval can feel like a modern-day Sisyphean task—ever-rolling that boulder of “likes” up a hill, never satisfied.

Heidegger’s “They-Self” warns us about conforming to the faceless crowd’s standards. When we vie for likes and followers, are we feeding our true self or simply succumbing to what others expect us to be?

Solitude isn’t just an escape—it’s a powerful tool for self-discovery. William Deresiewicz, in his essay “Solitude and Leadership,” elaborates on how solitude fosters profound personal growth. In the noisy din of notifications, taking time for self-reflection can help us re-root and reconnect with what truly matters.

We can consider some practical steps for reclaiming our time and focus. By curating our digital diet, we can reduce our screen time and increase moments of genuine self-reflection. Mindfulness teachings also remind us to be present and aware, fostering a deeper connection with our authentic selves.

Nietzsche challenges us to become the Übermensch—to create our own values and rise above societal norms. In the context of Instagram, this means carving out spaces for genuine expression amidst the sea of veneers. Start by asking yourself, “Am I posting this for me, or for the validation of others?”

Practical steps include setting boundaries for Instagram usage, such as digital detoxes or time blocks dedicated to offline activities. Engaging in hobbies free from digital documentation, such as journaling, painting, or just taking a walk, can reacquaint you with your true essence.

Instagram presents unique existential challenges, but also offers avenues for genuine self-discovery. By intertwining existentialist wisdom with modern practices, we can navigate our digital lives with greater authenticity and self-awareness.

Remember: your journey is not about the number of likes you accumulate, but about the authenticity with which you navigate both the digital and the tangible world. So balance your digital life with moments of introspection, embrace solitude, and let your true self shine brightly in a world full of filters.

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